Auto repair shop

Larchmont Landing Auto Repair · Auto repair shop · Kalamazoo, MI

Dario Pemberton is the service manager at Larchmont Landing Auto Repair, a six-bay shop in Kalamazoo, and he uses this calendar to plan, write and publish a steady run of posts and newsletters around the seasons cars need work.

AutomotiveContentCalendar3 tables · 5 views · 2 forms · 1 dimension set · 1 dashboard · 1 digest · 1 notification · 1 stage rule set · 1 agent
Use this template

Content board

Content
Idea5
What a failing water pump sounds likeLL-2461Facebook post
Spring letter: get the A/C checked before it is hotLL-2466Newsletter
A 20-year-old pickup, a timing belt, and its owner's loyaltyLL-2471Instagram post
Which check-engine codes can wait a week and which cannotLL-2476Blog article
Fleet account tune-up pricing for small businessesLL-2481Google Business post
Drafting4
How to find the date code on a tireLL-2441Facebook post
Jump-start do's and don'ts, in four photosLL-2446Instagram post
Our six bays and what each one is forLL-2451Facebook post
New Year tune-up booking windowLL-2456Google Business post
In review4
Check-engine light on? Three things to do firstLL-2421Facebook post
Rotation pattern for front-wheel-drive carsLL-2426Instagram post
December letter: what to ask before a long road tripLL-2431Newsletter
Why the heater blows cold: coolant levels explainedLL-2436Blog article
Scheduled6
What our battery load test actually showsLL-2391Facebook post
Oil change slots open Saturday morningLL-2396Text blast
November letter: winter tires or all-seasons?LL-2401Newsletter
Mounting a winter tire, start to finishLL-2406Instagram post
Short trips and oil: why city driving is the hard kindLL-2411Blog article
1 more
Published18
Squealing brakes before the school run are a warning, not a quirkLL-2301Facebook post
August letter: get the brakes looked at before school startsLL-2306Newsletter
How we measure brake pad thickness, in millimetresLL-2311Instagram post
Brake inspection with every oil change through Labor DayLL-2316Google Business post
Back-to-school brake special ends soonLL-2321Text blast
13 more

Tables

Content

37 sample rows · 15 columns

Every post, newsletter and article from idea to published, with the day and hour it goes out.

PiecePiece numberKindTopicWho gets itStatusGoes out
What our battery load test actually showsLL-2391Facebook postBattery and winter prepAll customersScheduledOct 21, 4:00 PM
Oil change slots open Saturday morningLL-2396Text blastOil changesAll customersScheduledOct 23, 8:00 PM
November letter: winter tires or all-seasons?LL-2401NewsletterTire rotation and swapsAll customersScheduledOct 26, 11:30 AM
Mounting a winter tire, start to finishLL-2406Instagram postTire rotation and swapsAll customersScheduledNov 1, 10:30 PM
Short trips and oil: why city driving is the hard kindLL-2411Blog articleOil changesAll customersScheduledNov 6, 2:00 PM
Holiday week hours and last-chance oil changeLL-2416Google Business postSeasonal offerAll customersScheduledNov 13, 3:00 PM

Campaigns

5 sample rows · 9 columns

The seasonal pushes the content is planned around, with their dates and ad budget.

CampaignSeasonStatusStartsEndsAd budgetPieces
Back-to-school brake checkFallFinishedJul 22, 2026Sep 3, 2026$500Squealing brakes before the school run are a warning, not a quirk, August letter: get the brakes looked at before school starts, How we measure brake pad thickness, in millimetres, Brake inspection with every oil change through Labor Day, Back-to-school brake special ends soon, The rotor we caught on a teacher's minivan before it failed
Oil change reminder seriesFallRunningAug 19, 2026Dec 17, 2026$900September letter: why 5,000 miles is no longer a rule, Synthetic or conventional: a one-minute answer, What a cut-open oil filter really looks like, Reading your dipstick without guessing, Does the little windshield sticker mean anything?, Your oil change window is open, Oil change slots open Saturday morning, Short trips and oil: why city driving is the hard kind, Holiday week hours and last-chance oil change, Why the heater blows cold: coolant levels explained, Our six bays and what each one is for
Winter-ready checkupWinterRunningSep 13, 2026Nov 27, 2026$800October letter: the winter-ready checklist, Is your battery older than four years?, Check your wiper blades before the first frost, Winter-ready checkup: 21 points looked over in an hour, The penny test for tire tread, step by step, A no-start at six in the morning and what we found, What our battery load test actually shows, Check-engine light on? Three things to do first, Jump-start do's and don'ts, in four photos, New Year tune-up booking window
Winter tire swap seasonFallPlanningOct 25, 2026Dec 17, 2026$600November letter: winter tires or all-seasons?, Mounting a winter tire, start to finish, Rotation pattern for front-wheel-drive cars, December letter: what to ask before a long road trip, How to find the date code on a tire
Spring A/C checkSpringPlanningJan 16, 2027Mar 7, 2027$400What a failing water pump sounds like, Spring letter: get the A/C checked before it is hot

Also included

  • Content boardStage rules
  • Scheduled piecesDigest
  • Piece scheduledNotificationTells the front desk the moment a piece is scheduled, so calls about it are covered that day.